What does Bad Influence do?

Bad Influence is a South African social media design and online presence company for small businesses. We design bold social media posts and branded content, supply content ideas and monthly content packages, and also offer websites, logos and brand identity to help your business look more professional online.

Does Bad Influence offer social media design?

Yes. Social media design is our main focus. We design branded Instagram and Facebook posts, give you content ideas, and offer monthly content packages from R3 500 a month so your pages look sharp and consistent.

Does Bad Influence build websites for small businesses?

Yes, as an additional online presence service. The Website Launch Package is R7 500 once-off setup plus R650 per month, including a mobile-friendly website, domain and hosting setup, contact form, Google Maps, WhatsApp and social buttons, basic SEO setup and ongoing support.

How much does the Bad Influence website package cost?

The Website Launch Package is R7 500 once-off setup plus R650 per month for hosting, support and small updates. It is month-to-month, with no lock-in contract.

How do I get started with Bad Influence?

Send us your Instagram or Facebook page on WhatsApp (079 694 3540) or fill in the contact form. We send back a free page makeover with an honest breakdown of what we would change and the best package for your business, with no pressure.

Bad Influence | Social Media Design & Online Presence for SA Small Businesses

Q: Does Bad Influence offer logo and brand identity design?

Yes. A Starter Logo Refresh is from R950 (a clean custom logo), a Basic Logo Cleanup is from R500 (tidying an existing logo), and the full Brand Identity Package is R5 000 once-off, which includes a logo, icon, colour palette, font direction, social profile picture, Facebook cover and post templates.

The uncomfortable bit People decide if you're worth their money in about 2 seconds of looking at your social media. Blurry logo. Last post in 2022. Specials in four different fonts. You've just told them you're the budget option, even if you're the best in town.

So here's the fix

We win those 2 seconds for you. Social media designs, branded content and a plan that make people stop, trust and enquire. Same business, suddenly it reads as the expensive one.

Give my page a makeover (free)

✱ About Bad Influence

A South African social media studio for small businesses.

Bad Influence helps South African small businesses look more professional online with bold social media designs, branded content, content ideas and practical online presence support. We also offer mobile-friendly websites, logo design, brand identity and business design add-ons, so everywhere a customer finds you, you look like the expensive option, not the afterthought.

Social-first

Social media design and branded content are what we do best, and what most of our clients start with.

South African

Built for SA businesses and SA budgets, working with clients anywhere in the country.

Honest & useful

We tell you what's quietly costing you customers, then actually fix it. No filming, no reels, no fluff.

✱ What we do

Everything your business needs to look good online.

Social media first, with websites, branding and design add-ons to back it up. Strategy first, pretty second, but always both.

Social media design

Scroll-stopping Instagram and Facebook post design in your brand's voice, a feed people actually want to follow.

Branded content & content ideas

Monthly content packages, captions and content ideas so you always know what to post, and never stare at a blank screen.

Online presence

Bio, highlights, profile pictures, covers and pinned content tidied up so your whole online presence works together.

Desktop & mobile friendly websites

Clean, modern small business websites that load fast, look premium on desktop and mobile, and turn visitors into enquiries.

Logos & brand identity

Logo, colours, type and a look that's unmistakably yours: premium, consistent and hard to ignore.

Business design add-ons

Business cards, flyers, email signatures and QR codes, designed to match your brand, priced once-off.

✱ Our method

How we create content that performs.

Most agencies start by designing. We start by thinking. Every post, ad and brand we build begins with understanding your business, so it doesn't just look good, it pulls its weight.

01

Business Intelligence

We dig into your business, products, audience, competitors and goals, the foundation for every creative call.

02

Strategic Analysis

We pin down what makes you different, what customers actually care about, and the gaps your competitors leave wide open.

03

Creative Development

We explore multiple directions, concepts, angles, messaging and visuals, instead of running with the first idea.

04

Refinement & Optimization

The strongest ideas get sharpened over rounds, clarity, consistency and conversion, until they're ready.

05

Production & Delivery

Approved work becomes finished assets, posts, ads, brand pieces and pages, ready to go to work.

Why it works: most content starts with design. Ours starts with information. Research, strategy, real exploration and ruthless refinement, that's the difference between content that just fills a feed and content that fills your inbox.

2 secTo win or lose a customer on your social media

7 daysFrom signing to your new look going live

3Platforms covered: Instagram, Facebook, TikTok

0Boring posts, lock-in contracts or blue gradients

✱ Our best offer · Free

Get a free page makeover.

Send us your Instagram or Facebook page. We'll tell you exactly what's killing the vibe, and what we'd do to fix it. No charge, no catch, no long form.

Send us your page on WhatsApp Use the form instead

Send your page. We'll tell you exactly what's killing the vibe.

And yes, you're probably thinking "another agency that overpromises and disappears." Fair. That's exactly why the first move is free: judge the work before you spend a cent.

What you get back, free

1What's making you look cheap or forgettable, in plain words.
2What to fix first for the biggest difference, fastest.
3A simple improvement plan you can act on, even without us.
4The best package for your business and budget, no pressure.
5A sample direction or mockup of your new look, where possible.

✱ Main offer · Social media management

Monthly social media design that makes you look expensive.

Bold, branded social media content for South African small businesses, built for SA budgets. 12-month partnership, billed monthly or paid once for the year. Pick a starting point, and we'll point you to the right one on your free makeover.

🟢 Starter

R3 500/moR30 000/yr

a one-time setup of R1 500 · 12-month planPaid once for 12 months · works out to R2 500/mo

Look established and worth following. For businesses that need to stop looking average and finally show up like they mean it. Works out to about R115 a day, less than one customer is worth, right?

8 designed posts a month
1 platform of your choice
Captions & hashtags written for you
Monthly content plan & ideas

Start with Starter

Lock today's price for 12 months.

We only take on a handful of new clients each month, so every business gets proper attention. Sign on now as a founding client and your rate stays locked for a full year, even when ours go up. Once this month's spots are gone, they're gone.

Claim a founding spot

✓

✱ Our promise to you

Love your first month, or it's on us.

Try any package risk-free. If you're not happy with your first month of designs, we'll rework them until you are, or refund that month. No fine print, no drama. The risk is ours, not yours.

All prices in ZAR · 12-month partnership · setup is once-off · ad spend billed separately

✱ Let's talk numbers

Besides design, I'm also a numbers guy.

So let's do quick maths. Take our most expensive package, Full Savage, and pay for the year. It works out to R5 000 a month. Now look at what R5 000 actually gets you in South Africa 👇

What you pay us R5 000/mo Full Savage · paid yearly · our most premium package

vs

One junior designer R12 000+/mo Salary alone, before UIF, leave, a desk, and the managing.

Minimum wage · from 1 March 2026 · R30.23/hour

8 hours / day	R241.84/day
40 hours / week	R1 209.20/week
45 hours / week	R1 360.35/week
45 hours/week · monthly est.	±R5 895/mo

That's the legal minimum for one person, more than our top package, before they've designed a single post.

What a designer actually costs · monthly salary

Social media designer	R12 000 – R18 000
Strong designer	R18 000 – R25 000
Senior creative + strategy	R25 000 – R35 000+

And that's just salary, before UIF, leave pay, a desk, equipment and managing them every day.

So for around R5 000 you're getting a whole studio for less than one minimum-wage salary, and a third of the price of hiring one real designer. No salary. No UIF. No leave pay. No desk. No one to manage. No work stress. Just the work, done.

Let's make the numbers work

Wage figures per the SA national minimum wage (effective 1 March 2026); salary ranges are typical market estimates and vary by experience & location.

✱ Add-on · Websites

Want a website too? We've got you.

An additional online presence service for clients who want more than social media. A complete, desktop and mobile friendly small business website setup, without the stress of doing it yourself.

Website Launch Package

R7 500once-off setup

then R650/month care plan

Everything you need to look established online: a sharp website, working contact buttons, your socials connected, and someone in your corner to keep it running.

Start your website Call or WhatsApp us

In the once-off setup

Desktop & mobile friendly website design
Up to 5 pages: Home, About, Services, Gallery & Contact
Domain setup & connection
Hosting setup
Contact form + Google Maps
WhatsApp, Facebook & social media buttons
Social media links
Basic SEO setup
Basic wording & copy polish
Website launch & setup support

In the monthly care plan

Website hosting management
Ongoing support
Small wording & image updates
Button & link updates
Gallery updates
Basic website checks
Help with small changes whenever needed

Perfect for small businesses that want a professional website, clear information and a stronger online presence · R7 500 setup + R650/month

✱ Logos & brand identity

Look like a real brand, not a side hustle.

Once-off design that gives your business a proper, professional look across your social media, website and marketing.

Starter Logo Refresh

from R950 once-off

A clean, professional logo to get your business looking legit, fast.

Custom logo designed around your business
Ready-to-use files for posts, profile & print
2 rounds of changes

Just need an existing logo tidied up? Ask about a Basic Logo Cleanup from R500.

Order a logo

Best value

Brand Identity Package

R5 000 once-off

Not just a logo, a complete brand system. Everything you need to look consistent and expensive everywhere customers find you: social media, website, print and beyond, designed from the ground up.

Full logo suite: primary, secondary & stacked versions
Submark + icon for profile pictures and favicons
Complete colour palette with exact codes
Font system for headings & body, with usage
Brand guidelines sheet so everything stays consistent
Social kit: profile picture + Facebook cover
6 branded, reusable social media templates
Business card design included
Every format: PNG, JPG, PDF & SVG
3 rounds of changes

The difference: a Starter Logo gives you a mark. This gives you a whole identity, the reason the price gap is real, and worth it.

Build my brand

✱ Business design add-ons

Pick exactly what you need.

Clear, once-off pricing on the extras that make your business look the part. Mix and match, no packages required.

Basic Logo Cleanupfrom R500

Starter Logo Refreshfrom R950

Brand Identity PackageR5 000

Email Signature DesignR500

Business Card DesignR750

Flyer / Promo DesignR750

QR Code DesignR500

Website Launch PackageR7 500 setup + R650/mo

✱ Not sure what you need?

Let's figure it out together.

Tell us about your business and we'll point you to exactly what will make the biggest difference. No pressure, no sales circus.

WhatsApp for a free chat

✱ How it works

From "meh" to live in four moves.

No 14-slide sales decks. No runaround. Just a fast, honest path to a business you're proud of.

01

DM "LOUD"

Message us or fill in the form. We look at your social media and book you in for a free makeover.

02

Free makeover

We send an honest breakdown of what we'd change, plus a mock of your new look. No charge.

03

Pick a package

Love it? Choose a social media, website or branding package and we onboard you fast.

04

Go live

Your new look is live within a week, and we keep it sharp every month after.

✱ Who we help

Built for South African small businesses.

From the local salon to the dealership down the road. If you want to look bigger and more professional than the business next door, you're our kind of client.

Dentists Beauty salons Barbers Restaurants Cafés Builders Plumbers Electricians Car dealers Mechanics Real estate agents Fitness coaches Guest houses Local service businesses Small retail stores Startups Personal brands

✓ This is for you if…

→ Your business is better than your page makes it look
→ You want to look professional without hiring a marketing department
→ You're tired of staring at a blank screen wondering what to post
→ You'd rather chat on WhatsApp than sit through an agency pitch
→ You want a clear monthly look, not a once-off and silence

✕ This is not for you if…

✕ You just want 100 random Canva posts as cheap as possible
✕ You don't actually want to look more professional
✕ You think branding is "just a logo" and nothing more
✕ You're happy to post and pray forever
✕ You want filming, reels or video shoots (we don't do those)

✱ The human behind it Kevin · Founder

✱ Built by Kevin

You work with a real person, not a faceless agency.

Bad Influence is built by Kevin, a South African creative who helps small businesses stop looking like they made their posts in a panic five minutes before closing time.

That means no account managers, no call centre, no being passed around. You message, Kevin answers. You get honest feedback, sharp design and someone who actually cares whether your business looks the part, because when you win, we both look good.

Kevin.

Chat to Kevin on WhatsApp

✱ Know someone who needs this?

Send them our way, we'll make it worth it.

Refer a business that signs up and you get a free month of content on your package (or R500 cash if you're not a client yet). Paid promptly, no fine print. Who are the two or three business owners you know whose pages need help?

Refer a business

✱ Questions

The bits you're wondering about.

Bad Influence is a South African social media design and online presence company for small businesses. We design bold social media posts and branded content, give you content ideas and monthly content packages, and also offer websites, logos and brand identity to help your business look more professional online.

Yes, it's our main focus. We design branded Instagram and Facebook posts, supply content ideas, write captions, and offer monthly content packages from R3 500 a month so your pages look sharp and consistent.

No. Bad Influence does not offer filming, reels, short videos or on-site content shoots. We focus on designed social media content, branded graphics, websites, logos and brand identity.

Yes, as an additional online presence service. The Website Launch Package is R7 500 once-off setup plus R650 a month, and includes a mobile-friendly website, domain and hosting setup, contact form, Google Maps, WhatsApp and social buttons, basic SEO setup and ongoing support.

Yes. A Starter Logo Refresh is from R950 (a clean, custom logo), a Basic Logo Cleanup is from R500 (tidying up an existing logo), and the full Brand Identity Package is R5 000 once-off, which includes a logo, icon, colour palette, font direction, social profile picture, Facebook cover and post templates.

South African small and medium businesses that want to look more professional online: dentists, beauty salons, barbers, restaurants, cafés, builders, plumbers, electricians, car dealers, mechanics, real estate agents, fitness coaches, guest houses, local service businesses, small retail stores, startups and personal brands.

Yes. We work with businesses anywhere in South Africa. Everything runs over WhatsApp, email and shared folders, so your location is never an issue.

Social media packages run on a 12-month partnership so we have time to actually build your brand and get results, not just post and disappear. You can pay monthly, or pay once for the full year and save. There's a once-off setup fee at the start, and ad spend (if any) is billed separately.

Easy. Send us your Instagram or Facebook page on WhatsApp (079 694 3540) or fill in the form, and we'll send you a free page makeover, an honest breakdown of what we'd change and the best package for your business. No pressure, no long forms.

Social media packages include designed posts, content ideas, captions and a content plan each month. The website care plan (R650/month) includes hosting management, ongoing support, small wording and image updates, button and link changes, gallery updates and basic checks.

✱ Let's talk

Ready to stop looking average?

WhatsApp or the form, whichever is easier. Either way you get your free page makeover the same day, and a clear picture of what we'd change.

Call or WhatsApp us079 694 3540 Emailkevin@badinfluence.co.za

Follow the madness

Make your small business impossible to ignore online.